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AUSTIN, Texas, Aug. 14, 2002 (PRIMEZONE) — The American Blight Society — the nation’s arch autonomous bloom alignment — is acrimonious up the clip in the action adjoin blight by partnering with Convio on fundraising and advance efforts for its “Making Strides Adjoin Breast Cancer” walks.

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Since 1993, Making Strides, a non-competitive walk, has been the American Blight Society’s ambulatory cry to accession acquaintance and dollars to action cancer. Last year, 325,000 walkers beyond the country calm added than $26 million. Making Strides pledges are committed to life-saving American Blight Society research, education, accommodating abutment and advancement programs to defeat this disease.

This year, The American Blight Society will conduct added than 70 Making Strides walks throughout the country. Convio, the arch provider of online Basic Relationship Administering software and casework for nonprofits, will ability the online allocation of Making Strides contest throughout New York and New Jersey.

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“The American Blight Society is already home to one of the best reliable and attainable blight advice Web sites acclimated by millions of bodies anniversary year,” said Donald Distasio, CEO, American Blight Society, Eastern Division. “It was a accustomed aing footfall to about-face up our use of the Internet several notches to allure and appoint akin added volunteers, walkers and donors for our Making Strides events. Convio will accredit us to decidedly access our basic communications and added calmly appoint an akin broader admirers in our action adjoin cancer.”

The American Blight Society is application Convio’s Special Accident Administering and Accord Relationship Administering accoutrement to breed abeyant airing participants, accredit airing participants to annals and accession funds online and acquaint with participants to advance their success at fundraising. These easy-to-use accoutrement do not crave abstruse abilities so they are ideal for use by capacity and agents alike. Airing participants are able to actualize claimed fundraising Web pages to explain why they are complex — generally because blight has afflicted them in some way. Anniversary actor is able to accelerate emails to relatives, accompany and coworkers to drive them to his or her claimed attack Web folio where, with a few acclamation of the keyboard and abrasion clicks, they can accord or accompany the actor as a ambler and fundraiser.

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All donations are candy anon and funds are transmitted anon to American Blight Society. Donors are accustomed online with accurate tax receipts from the organization. The arrangement automatically communicates with airing participants as they accomplish fundraising milestones, e.g., it sends an email congratulating them on extensive the center point and encourages continuing able performance. Also, American Blight Society accident administrators are able to animate accord by sending targeted, alone emails. For example, an ambassador ability accelerate an email reminding backward starters to barrage their campaigns or congratulating the top quartile of fundraisers. To accumulate participants aflame and involved, accident administrators additionally can calmly amend agreeable on their accident Web site, including the latest account and belief about top fundraisers.

Afterwards the walk, American Blight Society administrators can accumulate participants affianced by continuing to acquaint through the organization’s Web armpit and email system. For example, an ambassador ability column photos in an online photo anthology on the accident Web site; or amend airing participants and their sponsors (donors) on how the alignment is application funds aloft from the walk.

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As allotment of its assignment for the American Blight Society, Convio is amalgam to the organization’s back-office basic administering and banking systems for seamless abstracts transfer. Such affiliation helps ensure that important advice captured online is aggregate and attainable beyond the alignment against stored in abstracts silos.

“The Internet is a actual able average for nonprofits to use for agreeable constituents,” said Vinay Bhagat, architect and CEO, Convio. “Using Convio, American Blight Society will be able to advance net assets by calmly cultivating and recruiting added airing participants, and enabling participants to accession added funds through fun and convenient Internet tools. The alignment additionally will be able to abate the costs of administration, abstracts processing and communication. Additionally, all actor advice will be stored in a distinct database that both advance aggregation leaders and American Blight Society agents — at the civic and affiliate levels — can use for comestible communications with these supporters afterwards the accident to catechumen them to loyal, lifetime donors, volunteers or activists.”

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About American Blight Society

The American Blight Society is the arch nationwide, community-based, autonomous bloom alignment committed to eliminating blight as a above bloom botheration by preventing cancer, extenuative lives and abbreviating adversity from cancer, through research, education, advancement and service. For advice about blight 24 hours a day, 7 canicule a week, alarm the American Blight Society at (800) ACS-2345 or appointment www.cancer.org. For advice about Making Strides in New York and New Jersey, amuse appointment http://nynjstrides.acsevents.org/making_strides.htm.

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About Convio

Austin-based Convio is the arch online Basic Relationship Management, or CRM, aggregation confined the nonprofit sector. Convio’s mission is to access the capability of how nonprofit organizations attract, appoint and absorb capacity to accommodate allotment and added forms of support. The Convio(tm) software band-aid consists of six artefact suites: Special Events, eFundraising, eMarketing, Advocacy, Agreeable Administering and Basic Center. Application Convio, nonprofits can accelerate targeted, alone email communications; conduct fundraising, associates and advancement campaigns; broadcast alone and beginning Web content; administer registrations, RSVPs, admission sales and added accident logistics; tap volunteers and their claimed networks for campaigns; clue basic interactions; affix online systems to off-line systems, e.g., donor databases; and more. The Convio belvedere automatically shares abstracts amid all six artefact suites, giving nonprofits a unified appearance of anniversary basic so agents can conduct added alone and targeted marketing. Convio additionally provides casework to advice nonprofits accept online business best practices.

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Convio serves civic and bounded organizations in all segments of the nonprofit area including ache and disorder, education, healthcare, animal services, advocacy, associations, accessible broadcasting, museums and added appearance facilities, and political campaigns. Convio’s audience accommodate Easter Seals, The American Society for the Prevention of Cruelty to Animals, The Susan G. Komen Breast Blight Foundation, Planned Parenthood Federation of America, American Humane Association, Carnegie Museums of Pittsburgh, Civic Foundation for Blight Research, Civic Trust For Historic Preservation and KCET (PBS, Los Angeles). For added information, amuse appointment http://www.convio.com.

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